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How to Succeed in a Transformational Med Tech Landscape: Regulatory, Evidence, and Communication Strategies Symposium

Live webinar

Topics:

  1. New Trends in the Regulatory Setting
  2. Evidence Needs to Enable Uptake
  3. Pioneering Digital Payer Stakeholder Engagement

This symposium will be a virtual event with three live presentations featuring Certara’s device specialists in regulatory, real-world evidence generation and scientific communication.  It will explore the latest trends transforming the medical technology landscape and how they have affected regulatory approvals and market access. Specifically covered will be how and the bar for evidence to show the value of the device has become paramount and how to leverage these data via optimal value communication tools.

To best inform our discussion, we’d love to receive your feedback in this short survey.

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Speakers
Certara Angela Siebeneck
Angela Siebeneck, MSN RN
Director, Regulatory Strategy and Policy
臨床および機器の 30 年以上の経験を有しています。さまざまな機器に関して 100 件以上の臨床評価レポートを執筆し、ガイダンスおよび助言を提供してきました。看護師として、さまざまな種類の機器を用いた臨床評価戦略を策定・実施し、深い実地経験を積んできました。末梢穿刺中心静脈カテーテル(peripherally inserted central catheters、PICC)に関する本も執筆し、PICCの挿入方法や治療方法、使用の推奨事項を遵守できる方法について詳細に説明しています。
Lee Stern
Lee Stern, MSc
Vice President, Global Head of Consulting Operations
Lee is responsible for all health economic and market access engagements for global clients. She also oversees the full operations of the New York office. Lee is a strategic and actionable leader managing highly qualified and scientifically robust cross-functional and geographically disparate teams.
Certara Wah Yan
Wah Yan
Director, Evidence and Access
Wah Yan is a Director as part of Certara’s Evidence & Access group. Wah joins from Novo Nordisk, where he spent four years supporting the development of the company’s long-term enterprise strategy. As a strategist, Wah continually tackles one of healthcare’s biggest challenges – how do you build sustainable business models in the face of accelerating change in US healthcare. He combines this perspective with Certara’s unique data capabilities & tech platforms to empower clients not only to lower the cost of innovation, but to maximize realized value from those investments.
Shawn Headshot
Shawn W. Bates
Vice President of Global Business Development
Shawn Bates joined Certara in summer 2020 for our BaseCase stakeholder engagement platform after gaining over 20 years’ experience working across the pharmaceutical and medical device industries. Having held a variety of senior leadership positions, his expertise lies in stakeholder engagement and management in the market access and medical affairs spaces.
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Walter A Danker Ill, Ph.D.
Director, Global Health Economics & Market Access Ethicon, Johnson & Johnson Medical Device Companies

Formally trained as a neuropharmacologist, Walt has over 20 years of experience with Johnson & Johnson in the Pharmaceutical and Medical Device Sectors. His diverse business experience spans sales and marketing leadership, innovation and Health Economics & Market Access (HEMA). Currently the HEMA lead for Wound Closure and Biosurgery, his expertise lies in evidence generation and dissemination strategies to support market access and adoption globally.

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